Navigate complexity. Build capacity. Make better futures possible.

Navigate complexity

Build capacity

Make better futures possible

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Design Roots, Strategic Reach

Hybrid MBA+MDes strategist with 8+ years delivering resilient transformation across aviation, healthcare, public policy, and sustainability in 24+ countries. Eliminated 120M+ plastics, boosted brand value by 80%, and embedded regenerative systems at enterprise and policy scale—where behavioral insights evolve into cultural norms that deliver measurable impact for people, prosperity, and the planet.

Services

Services

Strategy


  • Growth strategy and market entry

  • Business model innovation

  • Innovation management

  • Data visualization and analytics

Design


  • Service design and customer experience

  • Digital product design and UX/UI

  • Systems design and process optimization

  • User research and behavioral insights

Brand

  • Brand strategy and positioning

  • Content strategy and storytelling

  • Marketing campaigns and communications

  • Brand identity and visual design

Implementation


  • Change management and training

  • Project management and delivery

  • Facilitation and workshop design

  • Stakeholder engagement and alignment

Strategy


  • Growth strategy and market entry

  • Business model innovation

  • Innovation management

  • Data visualization and analytics

Design


  • Service design and customer experience

  • Digital product design and UX/UI

  • Systems design and process optimization

  • User research and behavioral insights

Brand

  • Brand strategy and positioning

  • Content strategy and storytelling

  • Marketing campaigns and communications

  • Brand identity and visual design

Implementation


  • Change management and training

  • Project management and delivery

  • Facilitation and workshop design

  • Stakeholder engagement and alignment